{"id":27998,"date":"2016-02-04T09:30:23","date_gmt":"2016-02-04T09:30:23","guid":{"rendered":"http:\/\/www.zemsania.com\/?p=14635"},"modified":"2022-12-23T11:39:23","modified_gmt":"2022-12-23T11:39:23","slug":"digital-company","status":"publish","type":"post","link":"https:\/\/zemsaniaglobalgroup.com\/en\/empresa-digital\/","title":{"rendered":"The path to becoming a digital enterprise"},"content":{"rendered":"<p>Digital transformation is on every company's agenda, but many are not clear on exactly where to start and how to define a digitalization strategy. Experts agree that, in order to become a digital company, companies must <strong>digital company<\/strong>, A good starting point should be mobile and, ultimately, its evolution to the Internet of things (IoT). Many agree that it all starts with the user experience, providing end users, consumers, employees, etc. with the ability to do everything from mobile anywhere.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Contents\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zemsaniaglobalgroup.com\/en\/empresa-digital\/#Las_empresas_del_futuro\" >The companies of the future<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zemsaniaglobalgroup.com\/en\/empresa-digital\/#El_valor_digital\" >The digital value<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zemsaniaglobalgroup.com\/en\/empresa-digital\/#Llegar_a_ser_una_empresa_digital\" >Becoming a digital company<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"has-ast-global-color-0-color has-text-color wp-block-heading\"><span class=\"ez-toc-section\" id=\"Las_empresas_del_futuro\"><\/span>The companies of the future<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The digital enterprise means a <strong>cultural change<\/strong> around the way we work. The new employee is very different from those of the past, and changing the habits of the older ones will not be an easy task.<\/p>\n\n\n\n<p>The new employee will have access to a lot more information. The digital enterprise revolves around transforming all mobile information. We will all use mobile devices, from smartphones to connected objects, usually through cloud solutions. This means that all the information will be not only from the enterprise, but also from customers, suppliers, manufacturers, social networks and Internet-connected objects.<\/p>\n\n\n\n<p>Thanks to this digitization of the world around us, applying different analytics techniques to optimize business decisions will be much easier and more agile.<\/p>\n\n\n\n<p>That is why we must be vigilant: Technology is growing at exponential levels and if we are not we will be left on the sidelines watching digital companies pass by. It is important to take this into account and allocate the necessary resources to not fail in a digital strategy.<\/p>\n\n\n\n<h3 class=\"has-ast-global-color-0-color has-text-color wp-block-heading\"><span class=\"ez-toc-section\" id=\"El_valor_digital\"><\/span>The digital value<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Digitization reduces costs by replacing human-intensive tasks with software that fully automates processes and\/or by improving individual employee productivity in certain jobs.<\/p>\n\n\n\n<p>An example could be the digitization of work pieces, which are currently processed after the job is completed, but can now be transported to the digital world with form-based workflows with a multitude of options.<\/p>\n\n\n\n<p>Thanks to the platforms of <strong>Rapid Mobile Application Development (RMAD)<\/strong>, To create a digital form to replace the traditional paper form is a matter of minutes.<\/p>\n\n\n\n<h3 class=\"has-ast-global-color-0-color has-text-color wp-block-heading\"><span class=\"ez-toc-section\" id=\"Llegar_a_ser_una_empresa_digital\"><\/span>Becoming a digital company<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Is there a path, a strategy to follow to become a digital company? Surely not, but there are four points that can serve as a guide for any company, as he mentioned <a href=\"http:\/\/www.mckinsey.com\/insights\/business_technology\/the_digital_enterprise\" target=\"_blank\" rel=\"noopener\">the director of McKinsey<\/a>&nbsp;some time ago:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Really understand where your digital value lies: Marketing? Sales? Process automation? A combination of all?<\/li>\n\n\n\n<li>Prioritize. There are too many things to do, so we must focus on the things that are really important.<\/li>\n\n\n\n<li>Have an end-to-end vision. We must ensure that customers receive a joint user experience of all functionalities working together.<\/li>\n\n\n\n<li>Finally, look at your portfolio and understand what the digital impact assessment is and what capabilities are needed to move forward and\/or rethink the portfolio accordingly.<\/li>\n<\/ol>\n\n\n\n<p>Probably the most challenging thing for companies is to work in a unified end-to-end manner. Companies may be geographically distributed and very independent in terms of departments, but new digital customers expect a fully unified experience.<\/p>\n\n\n\n<p>The digital enterprise is much more than a slogan of the CIOs. On the one hand, there are a multitude of studies by large consulting firms, research groups, etc. that talk about it and all point to the fact that a very high percentage of executives have implemented or are planning to implement a digital strategy. On the other hand, to what extent is this true and is it not just a trend that only some companies will follow in the coming years?<\/p>","protected":false},"excerpt":{"rendered":"<p>Todas las compa\u00f1\u00edas tienen en las agendas la transformaci\u00f3n digital, pero muchas no tienen claro por d\u00f3nde empezar exactamente ni c\u00f3mo definir una estrategia de digitalizaci\u00f3n. Los expertos coinciden en que, para llegar a ser una empresa digital, un buen punto de partida deber\u00eda ser el m\u00f3vil &nbsp;y, en \u00faltima instancia, su evoluci\u00f3n hasta el [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":27999,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[2,14],"tags":[9,4],"class_list":["post-27998","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-zemsania","category-empresas-innovacion","tag-internet-of-things","tag-zemsania"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El camino para llegar a ser una empresa digital - Zemsania Global Group<\/title>\n<meta name=\"description\" content=\"La empresa digital ya es una realidad, pero la mayor\u00eda de compa\u00f1\u00edas todav\u00eda no sabe c\u00f3mo abordar los cambios que implican la tecnolog\u00eda y la cultura\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zemsaniaglobalgroup.com\/en\/digital-company\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El camino para llegar a ser una empresa digital - Zemsania Global Group\" \/>\n<meta property=\"og:description\" content=\"La empresa digital ya es una realidad, pero la mayor\u00eda de compa\u00f1\u00edas todav\u00eda no sabe c\u00f3mo abordar los cambios que implican la tecnolog\u00eda y la cultura\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zemsaniaglobalgroup.com\/en\/digital-company\/\" \/>\n<meta property=\"og:site_name\" content=\"Zemsania Global Group\" \/>\n<meta property=\"article:published_time\" content=\"2016-02-04T09:30:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-23T11:39:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1098\" \/>\n\t<meta property=\"og:image:height\" content=\"609\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"jmarin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"jmarin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/empresa-digital\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/empresa-digital\\\/\"},\"author\":{\"name\":\"jmarin\",\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/#\\\/schema\\\/person\\\/0725e5e5b51900fbf2d344a650e9b75c\"},\"headline\":\"El camino para llegar a ser una empresa digital\",\"datePublished\":\"2016-02-04T09:30:23+00:00\",\"dateModified\":\"2022-12-23T11:39:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/empresa-digital\\\/\"},\"wordCount\":674,\"publisher\":{\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/empresa-digital\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/empresa-digital.png\",\"keywords\":[\"Internet of Things\",\"Zemsania\"],\"articleSection\":[\"Blog\",\"Empresas e Innovaci\u00f3n\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/empresa-digital\\\/\",\"url\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/empresa-digital\\\/\",\"name\":\"El camino para llegar a ser una empresa digital - Zemsania Global Group\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/empresa-digital\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/empresa-digital\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/empresa-digital.png\",\"datePublished\":\"2016-02-04T09:30:23+00:00\",\"dateModified\":\"2022-12-23T11:39:23+00:00\",\"description\":\"La empresa digital ya es una realidad, pero la mayor\u00eda de compa\u00f1\u00edas todav\u00eda no sabe c\u00f3mo abordar los cambios que implican la tecnolog\u00eda y la cultura\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/empresa-digital\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/empresa-digital\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/empresa-digital\\\/#primaryimage\",\"url\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/empresa-digital.png\",\"contentUrl\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/wp-content\\\/uploads\\\/2016\\\/02\\\/empresa-digital.png\",\"width\":1098,\"height\":609},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/empresa-digital\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/category\\\/noticias-zemsania\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"El camino para llegar a ser una empresa digital\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/#website\",\"url\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/\",\"name\":\"Zemsania Global Group\",\"description\":\"Ofrecemos soluciones digitales innovadoras y talento IT especializado, siendo un referente para nuestros clientes y un partner tecnol\u00f3gico de confianza en los diferentes procesos empresariales.\",\"publisher\":{\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/#organization\"},\"alternateName\":\"Zemsania\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/#organization\",\"name\":\"Zemsania Global Group\",\"alternateName\":\"Zemsania\",\"url\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/logo-zemsania-horiz.svg\",\"contentUrl\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/logo-zemsania-horiz.svg\",\"caption\":\"Zemsania Global Group\"},\"image\":{\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/zemsania-global-group\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/#\\\/schema\\\/person\\\/0725e5e5b51900fbf2d344a650e9b75c\",\"name\":\"jmarin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ccd1d1e7c325f45d8d7d291c92a781dc6367e0692ac23375bf9ab738bd2a8eb2?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ccd1d1e7c325f45d8d7d291c92a781dc6367e0692ac23375bf9ab738bd2a8eb2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/ccd1d1e7c325f45d8d7d291c92a781dc6367e0692ac23375bf9ab738bd2a8eb2?s=96&d=mm&r=g\",\"caption\":\"jmarin\"},\"sameAs\":[\"https:\\\/\\\/zemsaniaglobalgroup.com\"],\"url\":\"https:\\\/\\\/zemsaniaglobalgroup.com\\\/en\\\/author\\\/jmarin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The path to become a digital company - Zemsania Global Group","description":"The digital enterprise is already a reality, but most companies still do not know how to deal with the changes that technology and culture imply.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/zemsaniaglobalgroup.com\/en\/digital-company\/","og_locale":"en_US","og_type":"article","og_title":"El camino para llegar a ser una empresa digital - Zemsania Global Group","og_description":"La empresa digital ya es una realidad, pero la mayor\u00eda de compa\u00f1\u00edas todav\u00eda no sabe c\u00f3mo abordar los cambios que implican la tecnolog\u00eda y la cultura","og_url":"https:\/\/zemsaniaglobalgroup.com\/en\/digital-company\/","og_site_name":"Zemsania Global Group","article_published_time":"2016-02-04T09:30:23+00:00","article_modified_time":"2022-12-23T11:39:23+00:00","og_image":[{"width":1098,"height":609,"url":"https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital.png","type":"image\/png"}],"author":"jmarin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"jmarin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/zemsaniaglobalgroup.com\/empresa-digital\/#article","isPartOf":{"@id":"https:\/\/zemsaniaglobalgroup.com\/empresa-digital\/"},"author":{"name":"jmarin","@id":"https:\/\/zemsaniaglobalgroup.com\/#\/schema\/person\/0725e5e5b51900fbf2d344a650e9b75c"},"headline":"El camino para llegar a ser una empresa digital","datePublished":"2016-02-04T09:30:23+00:00","dateModified":"2022-12-23T11:39:23+00:00","mainEntityOfPage":{"@id":"https:\/\/zemsaniaglobalgroup.com\/empresa-digital\/"},"wordCount":674,"publisher":{"@id":"https:\/\/zemsaniaglobalgroup.com\/#organization"},"image":{"@id":"https:\/\/zemsaniaglobalgroup.com\/empresa-digital\/#primaryimage"},"thumbnailUrl":"https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital.png","keywords":["Internet of Things","Zemsania"],"articleSection":["Blog","Empresas e Innovaci\u00f3n"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/zemsaniaglobalgroup.com\/empresa-digital\/","url":"https:\/\/zemsaniaglobalgroup.com\/empresa-digital\/","name":"The path to become a digital company - Zemsania Global Group","isPartOf":{"@id":"https:\/\/zemsaniaglobalgroup.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/zemsaniaglobalgroup.com\/empresa-digital\/#primaryimage"},"image":{"@id":"https:\/\/zemsaniaglobalgroup.com\/empresa-digital\/#primaryimage"},"thumbnailUrl":"https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital.png","datePublished":"2016-02-04T09:30:23+00:00","dateModified":"2022-12-23T11:39:23+00:00","description":"The digital enterprise is already a reality, but most companies still do not know how to deal with the changes that technology and culture imply.","breadcrumb":{"@id":"https:\/\/zemsaniaglobalgroup.com\/empresa-digital\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/zemsaniaglobalgroup.com\/empresa-digital\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/zemsaniaglobalgroup.com\/empresa-digital\/#primaryimage","url":"https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital.png","contentUrl":"https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital.png","width":1098,"height":609},{"@type":"BreadcrumbList","@id":"https:\/\/zemsaniaglobalgroup.com\/empresa-digital\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/zemsaniaglobalgroup.com\/"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/zemsaniaglobalgroup.com\/category\/noticias-zemsania\/"},{"@type":"ListItem","position":3,"name":"El camino para llegar a ser una empresa digital"}]},{"@type":"WebSite","@id":"https:\/\/zemsaniaglobalgroup.com\/#website","url":"https:\/\/zemsaniaglobalgroup.com\/","name":"Zemsania Global Group","description":"We offer innovative digital solutions and specialized IT talent, being a reference for our customers and a trusted technology partner in different business processes.","publisher":{"@id":"https:\/\/zemsaniaglobalgroup.com\/#organization"},"alternateName":"Zemsania","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/zemsaniaglobalgroup.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/zemsaniaglobalgroup.com\/#organization","name":"Zemsania Global Group","alternateName":"Zemsania","url":"https:\/\/zemsaniaglobalgroup.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/zemsaniaglobalgroup.com\/#\/schema\/logo\/image\/","url":"https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2024\/04\/logo-zemsania-horiz.svg","contentUrl":"https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2024\/04\/logo-zemsania-horiz.svg","caption":"Zemsania Global Group"},"image":{"@id":"https:\/\/zemsaniaglobalgroup.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/zemsania-global-group"]},{"@type":"Person","@id":"https:\/\/zemsaniaglobalgroup.com\/#\/schema\/person\/0725e5e5b51900fbf2d344a650e9b75c","name":"jmarin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/ccd1d1e7c325f45d8d7d291c92a781dc6367e0692ac23375bf9ab738bd2a8eb2?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ccd1d1e7c325f45d8d7d291c92a781dc6367e0692ac23375bf9ab738bd2a8eb2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/ccd1d1e7c325f45d8d7d291c92a781dc6367e0692ac23375bf9ab738bd2a8eb2?s=96&d=mm&r=g","caption":"jmarin"},"sameAs":["https:\/\/zemsaniaglobalgroup.com"],"url":"https:\/\/zemsaniaglobalgroup.com\/en\/author\/jmarin\/"}]}},"uagb_featured_image_src":{"full":["https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital.png",1098,609,false],"thumbnail":["https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital-150x150.png",150,150,true],"medium":["https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital-300x166.png",300,166,true],"medium_large":["https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital-768x426.png",768,426,true],"large":["https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital-1024x568.png",1024,568,true],"1536x1536":["https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital.png",1098,609,false],"2048x2048":["https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital.png",1098,609,false],"trp-custom-language-flag":["https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital.png",18,10,false],"cover":["https:\/\/zemsaniaglobalgroup.com\/wp-content\/uploads\/2016\/02\/empresa-digital.png",829,460,false]},"uagb_author_info":{"display_name":"jmarin","author_link":"https:\/\/zemsaniaglobalgroup.com\/en\/author\/jmarin\/"},"uagb_comment_info":0,"uagb_excerpt":"Todas las compa\u00f1\u00edas tienen en las agendas la transformaci\u00f3n digital, pero muchas no tienen claro por d\u00f3nde empezar exactamente ni c\u00f3mo definir una estrategia de digitalizaci\u00f3n. Los expertos coinciden en que, para llegar a ser una empresa digital, un buen punto de partida deber\u00eda ser el m\u00f3vil &nbsp;y, en \u00faltima instancia, su evoluci\u00f3n hasta el&hellip;","_links":{"self":[{"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/posts\/27998","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/comments?post=27998"}],"version-history":[{"count":0,"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/posts\/27998\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/media\/27999"}],"wp:attachment":[{"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/media?parent=27998"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/categories?post=27998"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/tags?post=27998"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}