{"id":32155,"date":"2024-05-23T15:50:14","date_gmt":"2024-05-23T13:50:14","guid":{"rendered":"https:\/\/zemsaniaglobalgroup.com\/?p=32155"},"modified":"2024-05-29T10:42:04","modified_gmt":"2024-05-29T08:42:04","slug":"what-a-revolution-awaits-the-automotive-industry","status":"publish","type":"post","link":"https:\/\/zemsaniaglobalgroup.com\/en\/que-revolucion-le-espera-a-la-industria-automotriz\/","title":{"rendered":"What revolution awaits the automotive industry?"},"content":{"rendered":"<p>Spain is the second largest vehicle producer in Europe. The automotive industry and all its interconnected activities account for more than 10% of the country's GDP. <strong>To continue to perform at the same level and not be overtaken by foreign competition<\/strong>, However, the industry will have to face <strong>changes<\/strong> and adapt to <strong>a new ecosystem<\/strong>.<\/p>\n\n\n\n<p>With the current evolution of technology, there is a wide range of challenges that the industry has yet to solve, but the first trends can already be intuited. We are heading towards a world that is even more digital, sustainable and with greater automation capabilities in production and efficiency in forecasting. In this context, the <strong>offshore sales channels<\/strong>, the new <strong>interactive environments<\/strong> and the <strong>automation in forecasting and management<\/strong> will become three of the mainstays of the industry's future.<\/p>\n\n\n\n<p>Want more details?<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Contents\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/zemsaniaglobalgroup.com\/en\/que-revolucion-le-espera-a-la-industria-automotriz\/#Venta_deslocalizada_canales_online\" >Offshore sales: online channels<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/zemsaniaglobalgroup.com\/en\/que-revolucion-le-espera-a-la-industria-automotriz\/#Mayor_eficiencia_prevision_y_gestion\" >Increased efficiency: forecasting and management<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/zemsaniaglobalgroup.com\/en\/que-revolucion-le-espera-a-la-industria-automotriz\/#Marca_e_imagen\" >Brand and image<\/a><\/li><\/ul><\/nav><\/div>\n<h3 class=\"wp-block-heading\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\"><span class=\"ez-toc-section\" id=\"Venta_deslocalizada_canales_online\"><\/span><strong>Offshore sales: online channels<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>The amenities of the <strong>digital sales<\/strong>, The new, delocalized, fast and agile system increases the reach that companies have with their customers, being able to penetrate a wide range of markets. <strong>wider market<\/strong>. Customers' familiarity with this sales model also facilitates its adoption to the point of becoming the most sought-after. <strong>In less than ten years, online vehicle sales are expected to be the mainstay of the industry.<\/strong>.<\/p>\n\n\n\n<p>The market that many companies will face, therefore, will be very different from the current one, since <strong>face-to-face sales at dealerships will lose importance<\/strong>. In such a context, how should the industry adapt? By investing in offering the best possible online sales channel, because if offshoring increases market share, so does the respective competition. <strong>Having an attractive and innovative e-commerce will be a determining factor to attract the customer's attention.<\/strong><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>And it's not all about e-commerce, but there is also the appearance of <strong>new tools such as Digital Showrooms<\/strong>, virtual rooms, in the <strong>that the customer can access the vehicle viewing experience in a fully immersive way.<\/strong> without the need to be present at the dealership. With extended reality, the industry can <strong>to bring the customer experience closer and better<\/strong>, being a <strong>trust, reliability and differential factor<\/strong> for the user. It is, in short, a tool that <strong>expands the scope of the product<\/strong>, It allows you to have it present without the organization, management and ample space required by a traditional car dealership or fleet.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\"><span class=\"ez-toc-section\" id=\"Mayor_eficiencia_prevision_y_gestion\"><\/span><strong>Increased efficiency: forecasting and management<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Living in today's world requires efficient product and market management and forecasting. The new management tools, together with Artificial Intelligence, allow us to <strong>to know vehicle requirements in advance and with greater accuracy<\/strong> in the coming months, helping to <strong>to make management and maintenance more efficient<\/strong> of the fleet.<\/p>\n\n\n\n<p>The adoption of the new tools, moreover, does not imply major changes in structure, as most of the companies are already using the new tools. <strong>solutions are modular and can be integrated into traditional applications.<\/strong> through APIs. The present and the future are within reach.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\"><span class=\"ez-toc-section\" id=\"Marca_e_imagen\"><\/span><strong>Brand and image<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In a market with increased competition (added to the entry of new companies such as Apple or Xiaomi), <strong>the image of the brands will be a decisive factor<\/strong> for the customer's final choice. Knowing how to penetrate the market, not only with the sale of vehicles, but also with <strong>other complementary elements<\/strong> will help <strong>increase visibility<\/strong> brand and, therefore, <strong>improve its image<\/strong>. Such as, for example, the sale of brand merchandising, clothing and accessories, or products for vehicle tuning.<\/p>\n\n\n\n<p>Companies should therefore consider <strong>new sales channels and models - fast, agile and visual<\/strong>, The company's image will be enhanced by thinking about how it will contribute to the improvement of its image.<\/p>","protected":false},"excerpt":{"rendered":"<p>Espa\u00f1a es el segundo mayor productor de veh\u00edculos de Europa. La industria de la automoci\u00f3n y todas sus actividades interconectadas implica m\u00e1s del 10% del PIB en el pa\u00eds. Para seguir rindiendo al mismo nivel y no ser sobrepasadas por la competencia extranjera, sin embargo, la industria deber\u00e1 afrontar cambios y adaptarse a un nuevo [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":34350,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[183,2,3],"tags":[184],"class_list":["post-32155","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automocion","category-noticias-zemsania","category-tendencias-it-digital","tag-e-commerce"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfQu\u00e9 revoluci\u00f3n le espera a la industria automotriz? - Zemsania Global Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zemsaniaglobalgroup.com\/en\/what-a-revolution-awaits-the-automotive-industry\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfQu\u00e9 revoluci\u00f3n le espera a la industria automotriz? - Zemsania Global Group\" \/>\n<meta property=\"og:description\" content=\"Espa\u00f1a es el segundo mayor productor de veh\u00edculos de Europa. 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es el segundo mayor productor de veh\u00edculos de Europa. La industria de la automoci\u00f3n y todas sus actividades interconectadas implica m\u00e1s del 10% del PIB en el pa\u00eds. Para seguir rindiendo al mismo nivel y no ser sobrepasadas por la competencia extranjera, sin embargo, la industria deber\u00e1 afrontar cambios y adaptarse a un nuevo&hellip;","_links":{"self":[{"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/posts\/32155","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/comments?post=32155"}],"version-history":[{"count":0,"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/posts\/32155\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/media\/34350"}],"wp:attachment":[{"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/media?parent=32155"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/categories?post=32155"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zemsaniaglobalgroup.com\/en\/wp-json\/wp\/v2\/tags?post=32155"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}