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Human Resources management in 2020: a driver for growth

Human Resources management in 2020: a driver for growth

In 2020, human capital management will be one of the crucial factors for growth. In the new digital era, the human resources department has to be, more than ever, aligned with the business strategy.. Human capital must support companies in the digital economy and this already requires digital 100% profiles that know how to work in this environment. Many of the administrative tasks that currently occupy HR technicians are being automated to allow them to focus on more strategic tasks for talent acquisition and business development.

The following points are some ideas that are already being implemented but will be a full reality in just 3 years:

  • Automation will also reach the selection processes. Everything will change to speed up the filling of vacancies. Today, the receipt of CVs is already automated but, in the future, many of the selection phases could be automated, including the following job interviews.
  • The human resources department will have to collaborate with the marketing department. The so-called Inbound Recruitment or, in other words, using Inbound Marketing techniques to attract talent is already a reality and in the coming years it will only increase.
  • Jobs that do not yet exist but will be needed in 2020 will need to be filled. For example, profiles related to Big Data management, such as personnel in charge of data protection. The European Union already estimates that by 2020 more workers with ICT skills will be needed than will be available in the marketplace. In concrete figures for Spain, César Alierta, president of the Telefónica Foundation, warns that in 2020 the country will require 3 million digitally skilled employees. 
  • Not only technology companies will require digital profiles. The Cloud, Big Data and the use of IoT are already being used in fields as diverse as banking, health or agriculture. The technology is already transforming these sectors and people capable of taking full advantage of it will be required in different business areas.
  • Employee needs will change. Practices such as teleworking and Smart Working, which advocate a work model based on the achievement of objectives and flee from the culture of presenteeism and working hours limited to an immovable schedule, are already timidly appearing. This will improve work-life balance and employee motivation.
  • Globalization will make it more necessary to manage international work teams, Therefore, it will be necessary to understand the business culture established in each country and to take full advantage of all the information tools to make data available to all members.
  • State-of-the-art tools will be used to predict human capital needs before they occur. This will require the full use of Cloud Computing and Big Data to fill jobs even before the vacancy originates.

At Zemsania People Tech Talent we are ready for the new paradigm in talent management 4.0. As you can see, it is important not to fall behind the new needs of the labor market if we want to continue to feed the engine of success and competitiveness.